Recent Work

With content as the foundation, I execute from idea through metrics, and every step in between.

As the new Director of Marketing, I didn't know that I would be on the adventure of a (marketing) lifetime.

No longer could our producers rely on golf course conversations or business lunches that ran into happy hour. Suddenly, marketing was at the forefront of everyone's mind and our sales team and leadership were looking to the marketing team for answers.

A unique partnership between MetLife and the U.S. Chamber of Commerce to drive brand awareness, relevance and recognition of MetLife's small business solutions.

Synthesizing large amounts of research to develop a key insight and bring it to life through a "big idea."

Honing in on a specific audience (small businesses), I took our annual Employee Benefits Trends Study research and developed an integrated campaign.