Mariane Weinand

Senior Marketing Leader

Strategic Storyteller | Data-Driven Innovator | Creative Brand Architect | Revenue-Boosting Maven

Content Samples (Copy & Design)

Content Samples (Copy & Design)

With content as the foundation, I execute from idea through metrics, and every step in between.

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Adventure Awaits: Building the National Programs Marketing

Adventure Awaits: Building the National Programs Marketing

As the new Director of Marketing, I didn't know that I would be on the adventure of a (marketing) lifetime.

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A Hard Market: The Intersection of COVID and Rising Rates

A Hard Market: The Intersection of COVID and Rising Rates

No longer could our producers rely on golf course conversations or business lunches that ran into happy hour. Suddenly, marketing was at the forefront of everyone's mind and our sales team and leadership were looking to the marketing team for answers.

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A unique initiative: MetLife & the U.S. Chamber of Commerce

A unique initiative: MetLife & the U.S. Chamber of Commerce

A unique partnership between MetLife and the U.S. Chamber of Commerce to drive brand awareness, relevance and recognition of MetLife's small business solutions.

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Anything But Small: From Insight to Campaign

Anything But Small: From Insight to Campaign

Synthesizing large amounts of research to develop a key insight and bring it to life through a "big idea."

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Employee Benefit Trends: An Integrated Approach

Employee Benefit Trends: An Integrated Approach

Honing in on a specific audience (small businesses), I took our annual Employee Benefits Trends Study research and developed an integrated campaign.

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With over 20 years of experience as a dynamic global brand leader, I am passionate about creating impactful campaigns that drive business results. My strategic thinking and creative flair enable me to develop innovative solutions that resonate with target audiences and elevate brand visibility.

In March 2024, I launched Buds&Blossoms Freelance to help businesses like yours grow using my extensive marketing expertise. I thrive in fast-paced, high-energy environments and am known for my resourcefulness and enthusiasm. Whether collaborating with a team or working independently, I am dedicated to delivering engaging solutions that exceed your business objectives. My excellent time management and project prioritization skills ensure efficient project execution and successful outcomes every time.

Let's work together to make a meaningful impact on your business. 

Learn more about my experience with my most current resume: 

Skills

Professional
Marketing & Brand Strategy
Digital Marketing & Social Media Strategy
Customer Acquisition & Retention
Content Development & Optimization
Website Strategy, Design & Optimization
Talent & Team Management (In-person and Virtual)
P&L and Budget Management
B2B and B2C

Technical
Adobe Creative Suite
Microsoft Publisher
Flipping Book
Salesforce
GoogleAds
Google Analytics
Facebook Ads
Familiar with HTML
As owner of ๐๐ฎ๐๐ฌ&๐๐ฅ๐จ๐ฌ๐ฌ๐จ๐ฆ๐ฌ ๐…๐ซ๐ž๐ž๐ฅ๐š๐ง๐œ๐ž, I can help your business grow! 

Services include:
๐ŸŒธ A full marketing strategy
๐ŸŒธ Digital campaigns
๐ŸŒธ Lead generation
๐ŸŒธ PPC management
๐ŸŒธ Brand development
๐ŸŒธ Content creation
๐ŸŒธ Email marketing
๐ŸŒธ Advertising

I am also available on a project and contract basis, whether you need a marketing professional to cover a leave of absence or help a project get across the finish line! 

To learn how I can help you take your organization to the next level, contact me at 913.481.8997 or email at mariane.weinand@yahoo.com.
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